01Operating Experience
Nearly two decades across operations, technology & consulting
Operations, technology, consulting, customer engagement, marketing, and business systems work across software, services, regulated industries, and startups.
Available for new engagements · NJ / Remote
Operations, AI, marketing & technology consulting for businesses that need practical systems.
I help founders, startups, and small businesses clarify priorities, improve workflows, evaluate tools, automate repetitive work, strengthen their social media presence, and use AI in ways that actually support execution.
If your business is dealing with scattered information, messy processes, inconsistent marketing, unclear technology decisions, or too many tools that don’t quite work together, I can help you make sense of the mess and build a practical path forward.
~20
Years operating
10
Practice areas
1:1
Founder access
NJ
Remote-first
AI Workflow StrategyOperationsAutomationSocial Media SystemsVendor EvaluationWebsite AuditsSOPs & DocumentationFounder OpsGo-to-MarketPlatform OwnershipAI Workflow StrategyOperationsAutomationSocial Media SystemsVendor EvaluationWebsite AuditsSOPs & DocumentationFounder OpsGo-to-MarketPlatform Ownership
About
A hands-on operator,
not a slide deck.
Tucker Brennan is an operations and technology consultant based in New Jersey. He has worked across software implementation, customer operations, technical consulting, regulated technology environments, startups, small business operations, media ventures, creative businesses, and digital marketing.
His work focuses on helping businesses understand their real problems, evaluate tools clearly, improve workflows, document processes, automate repetitive tasks, strengthen their online presence, and use AI and modern software in practical ways.
“The goal isn’t to add complexity — it’s to make the business easier to run.”
Services
What I help with.
Consulting engagements scoped to the size and stage of your business — from one-off audits to ongoing operational support.
01→
AI Workflow Strategy
Identify where AI can realistically support research, drafting, summarization, documentation, internal knowledge, customer operations, sales preparation, analysis, and decision support.
02→
Operations & Process Improvement
Map how work actually gets done, identify bottlenecks, reduce manual work, clarify handoffs, and create repeatable systems.
03→
Automation Strategy & Setup
Automate repetitive tasks, connect tools, reduce manual admin work, and streamline intake and follow-up — without unnecessary complexity.
04→
Social Media & Content Systems
Build a practical social presence, develop content ideas, organize posting workflows, repurpose content, and use AI-assisted tools for consistent marketing without it becoming a full-time job.
05→
Technology & Vendor Evaluation
Evaluate software tools, AI vendors, custom development options, CRM platforms, marketing tools, and automation platforms before committing.
06→
Website & Customer Journey Audits
Review websites, landing pages, forms, onboarding flows, and messaging to identify friction and improve clarity, trust, and usability.
07→
Documentation, SOPs & Knowledge
Practical documentation, internal playbooks, checklists, SOPs, and knowledge systems using Google Workspace, Notion, Trello, Confluence, and AI-assisted workflows.
08→
Startup & Founder Ops Support
Help founders and small teams organize priorities, prepare execution plans, structure projects, document decisions, and move from scattered ideas to action.
09→
Sales, GTM & ICP Support
Clarify ideal customer profiles, research target organizations, organize outreach, refine messaging, and structure business development activity.
10→
Platform Ownership & Client Ops
Platform administration, release notes, QA coordination, customer operations, internal process documentation, client communications, and cross-functional execution.
Background
Two decades of building, fixing, and running things.
02Leadership
Former Director of Operations
Owned platforms, improved customer operations, implemented support systems, and worked directly with founders and executives.
03Technical Consulting
Technical Solution Architect
Supported software implementations, customer-facing technical work, process improvement, and strategic account growth.
04Industry
Regulated tech & life sciences
Experience in regulated technology and life sciences / pharma software contexts where rigor and documentation matter.
05Founder
Big Up! Solutions LLC
Consulting business focused on practical AI operations, workflow improvement, automation, business systems, social media marketing support, and digital execution.
06Today
Active consulting practice
AI/platform operations support, automation strategy, GTM and ICP strategy, custom software sales support, website audits, social media systems, workflow analysis, client operations, and documentation systems.
Current Focus
Helping startups, small businesses, and software firms adopt AI, automation, and modern marketing systems in grounded, practical ways.
AI workflow strategy · platform ownership · workflow audits · social media systems · automation planning · ICP & go-to-market support · customer journey reviews · documentation systems · sales operations support.
How I Work
A simple, repeatable approach.
- 011
Understand the business
Start with goals, team, tools, pain points, customers, marketing channels, and constraints.
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Map the real workflow
Document how the work actually happens — operations, customer communication, marketing, sales follow-up, and internal handoffs.
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Identify friction
Find bottlenecks, repeated tasks, unclear handoffs, messy documentation, inconsistent marketing, tool gaps, and decision points.
- 044
Prioritize practical improvements
Separate useful opportunities from distractions and focus on the changes most likely to create value.
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Implement, document, improve
Put the plan into action, create supporting documentation, set up repeatable systems, and refine over time.
The goal is not to add complexity. It’s to make the business easier to run — and easier to market.
Who I Help
If any of this sounds familiar, we should talk.
- Founders who need operational structure
- Startups moving from ideas to execution
- Small businesses exploring AI without knowing where to start
- Local businesses that need better marketing systems
- Service businesses with messy workflows and disconnected tools
- Small teams that need automation but don't know what to automate first
- Software companies needing sales, ops, or customer-journey support
- Companies evaluating AI vendors, platforms, or custom software
- Teams that need clearer documentation and more repeatable execution
Contact
Let’s make the work easier to run.
If you’re trying to clarify an operational problem, improve your marketing, evaluate an AI or software opportunity, automate repetitive work, or turn a messy business process into a practical system — reach out.
→Emailtucker@tuckerbrennan.com